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Live Webinar
“Why Positioning Is the Missing Link in Your Growth Strategy”
hosted by Ian Thatcher, Robots & Humans
Whether you're scaling a startup or refreshing your narrative, this session will help you reframe how you connect with your market - because the product isn’t the pitch. The pitch is the unlock.
What It Covers:
Why your pitch is falling flat (and how to fix it)
The difference between product and positioning - and why it matters
Common traps: jargon, internal logic, and feature obsession
Practical steps to build a positioning strategy that resonates and converts
How to apply persuasion principles to sharpen your story